The Costa Rica Tourist Board has officially presented Essential Costa Rica, the new country brand that Costa Rica will use to project its image internationally. The decision is part of a bid to attract more tourists and investors to the country, boost exports of home products and in particular technology, and differentiate itself from competitors.
via Breaking Travel News | News http://feedproxy.google.com/~r/breakingtravelnews/news/~3/dclre38K0FY/
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